Mike Wasilewicz

Ranked. Angle 1 is the recommended spine of the episode, the others are segments that hang off it. All proof pulled from Velio, plus two Forbes investigations from this year.

Scan 3 of the clips he’s done for the casino but if we have to pivot, we can scan his top videos on his personal youtube.

A funny deck of cards like go-fish

[page: Transcript — Mike Wasilewicz]

HOOK

CLIP (Mike): Literally we had 16 phones at one point, and I show this to my parents and they think I'm selling drugs or something.

[SOCIAL PROOF]

VO (Charlie): This is Mike Wasilewicz. He's 20 years old, and he makes crypto casinos go viral.

CLIP (Mike): We have a network of 200 million followers on Instagram alone, and we could get these guys around 2 billion views a month.

[CONTEXT]

VO (Charlie): Crypto casinos are not allowed to buy normal ads, so they pay Mike to put their logo across thousands of accounts he built himself.

CLIP (Mike): Within the first week in the contract we wrote down that we'll get you guys a hundred million views, or you guys don't pay. And so we did that within three days.

CLIP (Mike): Our biggest plan at the time was a 10k plan, and he was just like, what if we do 100K a month?

[SETUP]

VO (Charlie): In this episode he breaks down exactly how the money moves, starting with what one short clip can actually pay.

CLIP (Mike): One 10 second clip, it takes three minutes to make, they can make [censor: 10 grand]

[STAKES / CLOSE]

VO (Charlie): And he how we made his first dollar.

CLIP (Mike): That's kind of how I made my first money [cut]

CLIP (Mike): I want to have my family to never worry about money again.

(hard cut, into the episode)

Build notes

CUT: pre-roll pronunciation and small talk, the "test test, hello" mic check, the false-start intro retake [00:01:31–00:02:22], the "where's Sam / let me run upstairs" production break [01:08:39–01:13:50], all the "fire fire fire" clapper chatter and b-roll setup [01:22:33–01:24:00], the Adobe-podcast/crinkling aside. The welcome stays.

[CTA / LINK]

Mike Wasilewicz built the distribution machine behind an industry that is not allowed to advertise. On this episode of ATTENTN he explains how crypto casinos, which cannot buy normal ads, reach millions of people through networks of clippers posting to fan accounts until the content looks organic to the algorithm and to you. As the founder of Breakthrough Media Network and one of the original pioneers of clipping, he pulls the machine apart: what clippers get paid, what a client pays a month, and how the money moves. He tells the story of the pitch that came back ten times bigger than he asked for, why he runs the whole operation out of Chicago instead of Miami or LA, and answers the hard question of whether any of it is okay. It is a rare inside look at clipping, crypto gambling marketing, and how attention gets manufactured at scale.